Puzzle/Strategy and Retro/Arcade mobile games are preferred

Puzzle/Strategy and Retro/Arcade mobile games are the preferred genres among the UK’s 3G mobile game players, according to mobile industry researchers Telephia.

Type                            Penetration

Puzzle/Strategy        61%
Retro/Arcade            45%
Action/Adventure     42%
Card/Casino             39%
Trivia/Word               32%
Sports/Racing          30%

Source: Telephia UK 3G Subscriber Report, Q2 2006

Telephia also found that online gaming wasn’t popular, which won’t please the 3G networks. Fully 71% of UK 3G subscribers who play mobile games prefer to download games to their mobile devices to be played offline.