However, Voda will be looking to recruit more people into other areas of the business, including a further 330 retail advisors into its stores to meet data product sales demand. The new retail bods will be showing customers how to use the non-phone functions of their mobiles, such as downloading tracks and surfing the mobile interweb, things which have a higher margin than a phonecall.
The company will also be creating up to 130 sales and service roles in Vodafone UK’s enterprise business as well as significantly developing its on-line sales and customer service activity, including enhanced e-billing capability, adding a further 30 roles.
On top of all this a new, 850 seat purpose built customer services centre will be built in Stoke-on-Trent, although there’s no mention of bums for the seats. Looking at the maths – (330 + 130 + 30 = 490) – 450 = 40. So you can expect these extra 40 staff to enjoy games of football, musical chairs, and hide & seek in the new offices in Stoke.
Nick Read, Chief Executive of Vodafone UK commented: “Vodafone UK is clearly focused on building on its market leading position in data products and services. Today we are announcing a series of targeted investments to meet growing demand in this area, whilst simplifying the way we work, putting the customer at the heart of everything we do.”