The new appointment will see Wilson-Brown design and implement a new Marketing Strategy for the specialist Telecoms solution provider, raising the company's profile and bringing bespoke solutions to market. She's wasted no time in getting the ball rolling, as part of the PR & Marketing Campaign planned for 2010, the new re-branding and website are set to be launched at the end of January 2010, www.bchdigital.com.
Wilson-Brown first built a name for herself with Telecoms provider Freetime Communications Ltd. Under her time there as MD, Wilson-Brown gained industry recognition for turning a struggling business into a success, raising its profile and expanding its portfolio from one product to over 30, before her departure. She took time out in 2005 to fulfil a life long ambition of travelling the world. With renewed energy, and a sun-tan, she returned in 2006 and set up T1 Telecoms Ltd. Using her experience and contacts she quickly established T1 as a reputable re-seller with a strong portfolio of traditional and more innovative telecoms services, including bespoke mobile data solutions.
Key to the move being secured was Wilson-Brown retaining control of T1 Telecoms Ltd, but stepping away from the day to day running of the business. It will enable her to be more involved in working with and developing solutions at BCH, helping translate new technologies into usable solutions for Blue Chip companies.
Rob Macdonald, Director of BCH digital, commenting on the move: "We're really excited Andrea's come on board" he continued, "Until now we have had a purely technical focus and grown through word-of-mouth. Andrea's experience and strengths will enable us to be more pro-active in bringing products to market and raising BCH's profile in the Telecoms Sector - something us techies tend to stay away from!"
Wilson-Brown commented: "I'm delighted with the move" She continued: "I'm relishing my role at bch, working with their scope of solutions and being more involved in the design stages is something I'm really looking forward to. I’ve known the team for several years so know I’m working with some of the best in the industry!"
BCH has grown steadily since 2000 in to one of the most innovative specialist telecoms providers in the UK; creating tailored solutions for SMS, IVR, Hardware, Payment & Billing Reporting and Hosting. Their reputation for reliability, creativity and responsiveness to customers needs has quickly turned them in to one of the UK's largest Independent IVR host, the provider behind many of the UK's leading brands and Blue Chip companies. With a solid client base built on word-of-mouth and recommendations, this will be the first time bch have implemented a full Marketing Strategy and marks an exciting new phase for the company. Along with the new website and re-branding, bch will be exploring events, trade shows and corporate social responsibility in 2010