Acronis has announced a partner agreement with valued-added distributor, Cloud Distribution, to address the rising data protection needs and concerns in the United Kingdom. Under terms of the agreement, Cloud Distribution’s cloud resellers can now sell Acronis Disaster Recovery Services (DRaaS) in the UK market.
According to Gartner, the global DRaaS market is worth $1.3 billion today with a 30% annual growth rate (CAGR), and is expected to exceed the size of the traditional disaster recovery market by 2018. For businesses, costs related to man-made and natural disasters can be significant. According to Ponemon, the average cost of an unplanned data centre outage in the UK is over £5,000 per minute, a 41 per cent increase since 2010. Most of this cost is calculated on the value of the mission-critical data that is lost.
Acronis allows Cloud Distribution and its partners to tap into this growing market need and revenue opportunity by selling an easy, complete, and affordable DRaaS solution. Acronis Disaster Recovery Service protects and restores data and fails over servers or entire data centres suffering from an outage. The solution features built-in automation that significantly reduces the total cost of ownership for customers, including regular automated testing in a virtual private environment that allows businesses to stay up and running at all times and rely on less IT staff.
“As the cloud market continues to grow at an exponential rate, organisations need to ensure they are fully-prepared for every eventuality when it comes to the loss of data. By working closely with Acronis and offering a next generation disaster recovery service, our VARs are better positioned to address rising data security needs and concerns within the workplace, helping simplify their customers’ disaster recovery implementation plans,” explains Grant Reddin, director of storage sales, at Cloud Distribution.
Jeff Hart, regional sales director UK and Ireland at Acronis comments: “We selected Cloud Distribution for its strong commercial understanding of the disaster recovery space, as well as its proven track record in recruiting knowledgeable vendors. Moving forward they will play an important role in strengthening our market reach and ability to provide superior service to our customers in the UK market.”