Content Guru Launches SIP Trunking

Communications integrator Content Guru has introduced a new SIP Trunking offering based on its Storm hosted services platform.

The company says Storm SIP Trunking gives the channel a price competitive proposition that unlocks the mass interaction capabilities of the STORM platform for resellers. It is the first example of a full suite of hosted services to be launched to the channel by Content Guru this year.

John Rees, newly appointed Channel Director at Content Guru, states that the SIP Trunking offer marks the launch of Content Guru’s fully-fledged channel strategy.

“Storm has been proven in the enterprise space,” says Rees. “We are now bringing the full feature set to the channel. A comprehensive range of cloud services is set for launch over the coming months, including inbound voice, IP centrex and multimedia interaction.”

Content Guru’s channel offering uses the same Tier 1 infrastructure as Storm, operated with network partner Cable&Wireless Worldwide. Enterprise Storm users include National Rail Enquiries, ScottishPower and UK Power Networks (Formerly EDF Energy).