The long awaited announcement that Carphone Warehouse is to enter the broadband market is due soon – some say early April – but the real news is that the company is believed to be ready to announce that they will offer free broadband to their mobile customers.
An alternative strategy some say is being considered involves CPW broadband customers being offered free mobile to landline calls. Either way Charles Dunstone, CEO and founder of the group, is once again going to upset quite to a few apple carts.