Endsleigh Choose Azzurri For New 1,000 Seat Multi-Channel Contact Centre

Endsleigh, one of the UK’s leading independent insurance providers, has chosen Azzurri Communications to design and implement a new multi-channel contact centre. The five year contract is worth £2.5m and is for 1,000 seats, virtualised across three sites.

It will see Azzurri’s Contact Centre Assistance Suite (CCAS) deployed to offer multi-channel functionality on top of the Avaya Aura Elite platform, supporting Endsleigh’s strategic objective to provide a consistent brand and service across all its customer interaction methods.

Many of Endsleigh’s customers are university students and young professionals who are tech-savvy and advanced in their use of digital and social media. But Endsleigh’s existing telecoms infrastructure was a collection of disparate standards and capabilities from suppliers such as BT, Siemens and Aspect, installed across different sites. This was making it difficult for Endsleigh to retain a single view of the customer across all their interactions with them, as well as creating system support issues.

Peter Leahy, Head of IT at Endsleigh, said: “The UK insurance market is highly competitive, with most insurers offering similarly priced products and policies. But we believe we can differentiate by providing a better customer experience through the effective use of multi-channel technology.”

Vim Vithaldas, CEO, Azzurri Communications said: “Azzurri has a very strong track record as a provider of multi-channel contact centres to the insurance and financial services sectors. We’re being chosen as a trusted partner by leading firms like Endsleigh as we bring a unique combination of in-house software development capability and deep experience as an independent integrator across Avaya, Mitel and Cisco platforms. This ensures our customers get the technology solution they need to achieve their business objectives.”