James Gray, who set up and ran Vodafone’s Wholesale marketing team for six years and recently launched the Mobile by Sainsbury’s joint venture, is to join Viacloud as Marketing Director.
Tim Stone, Viacloud’s Chief Commercial Officer, said “We are very excited to further enhance our team of experts with someone of James’s calibre. The sheer depth of James’s knowledge and experience will give immediate benefit to both our customers and partners”
Whilst at Vodafone James Gray was responsible for building and leading the Wholesale Marketing team during a time of significant MVNO growth. He was personally involved with all Vodafone’s major MVNO launches including Asda Mobile, Lebara Mobile, Talk Mobile, Talk Talk and many others.
For the last year he has been Marketing Director at Mobile by Sainsbury’s and was responsible for the proposition, go to market strategy and customer experience across all Mobile by Sainsbury’s channels.
James Gray said “I have been looking for the next exciting opportunity in the MVNO market and I believe that with the strength of the management team, the fantastic “can do” culture and a high quality fast and flexible platform I have found an opportunity to drive change and innovation into the market and grow successful telecoms businesses.”