Executel Launches Mobile Division

Gateshead based reseller Executel is spreading its wings and launching a new mobile communications division which in turn will create jobs for the region.

Executel has launched a major recruitment drive to appoint a team of experienced sales executives who will help actively generate new business for the rapidly-expanding firm and drive forward the new mobile division. In addition, Executel is looking to recruit a number of up-and-coming sales trainees who can work their way up through the business.

Of Executel’s move into the mobile communications market, Director, Peter Watson said: “The evolution of Executel as a service provider has been – and continues to be – both structured and carefully planned. Back in 1997, we started out as a pure telecoms company specialising in the provision of wholesale line rentals and Low Cost Routing (LCR). From there, we watched the direction of the market change and adapted accordingly, adopting IP telephony which soon became our forte and which continues to be our overriding strength to this day.

“Since then, we have cast our net ever wider to incorporate data solutions and more recently Unified Communications, a major part of which is mobility. We’ve worked hard to get where we are today but as ever with Executel, we never stand still. As Director of the company, it’s my job to continually study the marketplace in order to determine our next move and after lots of planning and preparation, I’m delighted to announce that mobile communications is our latest venture.

“Perhaps the most exciting thing about our move into the mobile market is the fact that we will be doing it organically under our own steam. We strongly considered making the move via the acquisition of an established mobile reseller but instead have successfully acquired our own licence which is an incredible privilege for us. We will also be able to bill customers direct via our own billing platform which puts us in a unique position. This is not the norm but due to the potential O2 can see in Executel coupled with our Unified Communications Voice Specialist accreditation, they fortunately see us as a sound choice of partner.

“Our next step is to recruit a team of quality sales people who will pick up the new mobile solutions product set and run with it. At the same time, we are looking to appoint a number of less experienced sales trainees who will attend our in-house Sales Academy and assist our existing team in analysing the marketplace and identifying new business opportunities.

“All in all, I see this mobile solutions launch as an exciting development for Executel which further reinforces our reputation as a forward-thinking and progressive company.”