James Bond style' personal location mapping with security alerts is now available to Virgin Atlantic passengers, via the ‘Retail Therapy’ catalogue. Passengers can order the 30 day GPS trial before departure, or from cabin crew during their flight for only £10.
Spencer Sharpe MD said “We were introduced to Virgin Atlantic by Tourvest Duty Free, one of the world’s biggest in flight merchandisers. They were impressed with the itrack Protect security features and agreed to list the GPS pack on all Virgin Atlantic routes. Last month we presented the GPS trial pack to the Virgin Atlantic Crews at the Retail Therapy Roadshow and received a fantastic response. The cabin crew especially liked the SOS alerts and the GeoFence feature that sends a text message to inform you when someone arrives at a destination.”
Sales Director, David Hinc commented “itrack Protect is now available on 37 routes worldwide to over 5 million passengers, which gives us terrific exposure. Virgin Atlantic employs over 9000 people, 4000 of which are cabin crew who have given us really positive feedback.”