As revenue generated from telephone calls and handsets has fallen over recent years, operators have focused on services, particularly using IP technology. This has seen demand for Mobeon’s mailboxes jump from four million in March 2003 to more than 50 million at present, a 1,200 per cent growth.
The fast emergence of a generation constantly on the move has also contributed to Mobeon’s success. Adoption of IP technology is the result of telecoms companies using the Internet to deliver bundled content and communication services. Many of these services are now available for mobile use as well as in the home. In order to deliver these services, operators are changing the core technologies that run their networks, which offers them greater opportunities to sell a wide range of content delivery, messaging and personal communication services to mobile users.
“Only a small portion of the potential of IP is being realised right now,” said Huw Hampson-Jones, CEO at Mobeon. “This technology brings everything available on the Internet and all the devices that have access to the Internet together. Applications such as Mobeon’s are ideally suited to managing the movement of content across the Internet and to and from mobile devices. By the end of 2010, messaging-style services will be used for shopping, downloading movies, uploading to websites, managing emails on the fridge and translating text to speech so messages can be listened to in the car.”
“Building such services on IP makes them viable,” continued Hampson-Jones. “Using a platform such as Mobeon’s CompEdge enables operators to design, test and deliver these services to market quickly and cost efficiently. Messaging as a service must now be seen as device independent.”