“43% of Tri-Line sales are to end-users in the financial, corporate and local authority sectors,” says Commercial Director Kay Tobin. “We have seen no slowdown in orders; in fact our revenues are up 37% in the last six months, fuelled by our new TIM Enterprise product.
“In the SME market, which accounts for 57% of our business, sales have risen 32% above expectations in the last quarter.
“All of these figures demonstrate the strength of Tri-Line call logging products, the success of our reseller partners and continuing demand across the market.
“Yes, resellers and end-users have been affected by the current economic climate but it ‘s not stopping them doing business – it’s just forcing them to do business more efficiently and productively. Our call logging products are proven to deliver such improvements, which is why we’re selling more now than at any time in the company’s history.”
Tri-Line reseller partners, too, are seeing major benefits in addition to increased sales of call loggers, says Tobin. “Using our ’lead with a logger’ approach, Tri-Line resellers each month are winning an average 22% in new business from sales of PBX and other hardware as a result of selling our call logging products.”