Panasonic Becomes a BroadSoft Premier Access Solutions Partner

Panasonic Strengthens Its Relationship with BroadSoft, Joining the BroadSoft Premier Access Solutions Program to Simplify Processes for Carriers Offering Hosted Services

Panasonic announced that it has entered into an agreement with BroadSoft, Inc., provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol, or IP network. Under the agreement, Panasonic and BroadSoft will work closely together on the interoperability of their products to allow, among other things, pre-integrated SIP telephony solutions for hosted VoIP applications.

BroadSoft’s Premier Access Solutions program aims to simplify and streamline the service planning and delivery process for carriers offering hosted services by creating integrated access solutions. BroadSoft has brought together industry-leading access equipment vendors to collaborate and build best-of-breed access solutions that: shorten time to market for new service offerings; bring network features to the customer as quickly as possible; simplify the design and integration of a service provider’s hosted VoIP applications network; reduce support costs with pre-integrated solutions; and increase customer satisfaction by offering the latest productivity-enhancing features.

“Panasonic offers flexible, reliable and cost-effective communication solutions to fill a business’ communication needs,” said Bill Savino, Marketing Manager for business communication solutions at Panasonic System Communications Company of North America. “By working with BroadSoft to create simplified service solutions, Panasonic is providing outstanding SIP telephony solutions to fit the needs of businesses, both large and small, across the nation.”

Each Premier Access Solution is tied to a specific BroadWorks configuration and equipment set from BroadSoft partners and a full solution includes various access components which consist of: Session Border Controllers, Enterprise Edge Devices, IP Phones and Access Gateways.

Panasonic’s entire range of SIP-based telephones will become an essential communication tool in pre-integrated solutions from BroadSoft. The Panasonic SIP Cordless Phones Systems boast outstanding voice quality and a range of productivity-boosting options in a feature-rich desk phone replacement. DECT 6.0 ensures no interference with wireless networks, and the convenient cordless design eliminates the need to run dedicated network wiring to each employee workstation.

“We have a long-standing relationship with Panasonic, and this agreement expands our joint capabilities to enable enterprises with innovative, hosted communications services to meet their needs to connect and collaborate effectively,” said Steve Kaish, vice president business development, BroadSoft. “We look forward to continued collaboration with Panasonic to enable our service provider customers to extend their offerings.”

The Panasonic TGP series SIP Phone System is a small business communications solution that offers the flexibility of convenient expansion to scale as a company grows. The KX-TGP500 system features a wall-mountable base unit and one cordless handset. Expandable up to six DECT 6.0 cordless handsets, the model supports up to eight phone numbers and three simultaneous calls. It boasts Wide Band Audio (G.722) and 5 hours Talk Time, 10 days Standby. Its elegant design features a white backlit large LCD on the handset and a handset locator button on the base unit. The KX-TGP550 model has all the features and benefits of the KX-TGP500 and adds a corded base unit with a large white backlit LCD, a hands-free speaker phone, handset call button on the base unit, and one-touch call transfer with busy lamp indication.

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