Redbox Appoints Lee Anstiss in APAC Region

Redbox Lee Anstiss

Red Box Recorders has appointed a senior sales professional with a strong proven track record within the IT and telecoms industry, to support the company’s significant growth in the APAC region.

Lee Anstiss joins as Sales Director APAC, with a remit to continue increasing the company’s presence across the region which includes doubling the number of staff and growing the business by around 20% in the next year. He will be working closely with Red Box’s key partners, building on the company’s strong customer base which includes major financial institutions, contact centres and public safety organisations. He will also be responsible for growing and supporting other niche resellers.

Lee is based in Singapore where he has previously been employed for the past five years, working most recently for BT as Account Director – Unified Trading Global Banking & Financial Market. Prior to that he was Sales Director (Singapore) at Mitel.

Lee Jones, CEO at Red Box Recorders, said: “Lee’s appointment signals the next exciting phase in our development in APAC which will see us increasing our staff on the ground to drive sales and further support our growing customer base. His proven experience, particularly in the finance market, will prove invaluable as we continue our strong growth in the region and beyond, further cementing Red Box’s position as a serious global player.”

Lee Anstiss, Sales Director APAC at Red Box Recorders, said: “I have been involved with Red Box many times over the years and have always been impressed by the strength of their product and the unrivalled support they offer customers. There is a real drive within the business to succeed and I am extremely pleased to be part of it.”