Rocom’s 2007 Dubai reseller incentive was based on achievement of growth targets for BT, Ericsson, Panasonic, Plantronics and Polycom product sales. The top 20 performing resellers generated incremental business to win a long weekend in the sun, sand, shopping…and vibrant nightlife for which Dubai is earning a global reputation!
The aim of the four-day escape was to offer Rocom’s dealers a mix of fun, leisure and networking opportunities in a really special location. Of course, it also provided an ideal opportunity for all parties to better understand each other’s business drivers, and build enduring relationships that weather the day-to-day challenges we all face.
Phil Hambly, Rocom Sales and Marketing Director said: “Most of all we wanted to find some tangible way of saying thank you to our dealers for their help and support towards our growth. We’ve had a record year and although things don’t always go as smoothly as we’d like, our entire team is 100 per cent committed to trying to do the right thing and to supporting our reseller community. Most of all we want our dealers to grow, prosper and feel supported. This trip was simply our way of communicating this and expressing our appreciation.”
Reflecting on the success of the trip, Phil Hambly said “we fully intend to run further incentives of this nature and look forward to doing so alongside our new and exciting ‘Total Distribution’ package which is specifically designed to provide a complete support infrastructure for our dealers”.
Maurice Lee, Premises Networks said: "It's a pleasure to work with Rocom! If they are not supplying systems, they're helping me with marketing or managing my online catalogue or helping develop my business in other ways. Beyond this they're now even taking care of my leisure time and even without the wife Dubai was fantastic!"
David Marsden, Applegarth Communications said: “Our relationship with Rocom is mainly on the leasing side through their financial services team. However, attending this trip has made me realise just how much more they do. Rocom’s leasing arm is second to none, therefore we will be discussing with them their other services and how we can develop our business together even further. We are already looking forward to the 2008 trip.”