Rocom Launches 2008/09 Telecoms Portfolio

Distributor Rocom has launched its 2008/09 Portfolio to the reseller channel. The catalogue, which boasts over 400 pages, 3000 products and 20 new suppliers including Avaya, Enterasys and Valcom, also introduces new sections on Data Switching & VoIP and Refurbished Business Telephones.

Phil Hambly, Sales & Marketing Director at Rocom said, “The cover of our new Portfolio has a ‘sweet shop’ look and feel to it. We wanted to find a playful way of getting the message across that we’re not just about product supply, but that our Total Distribution proposition provides a real ‘pick n mix’ opportunity for our resellers to help them extend their sales reach.

Our new Portfolio includes a single page summary of each of the ‘flavours’ of our 11-point
proposition from system and product supply, to white-label engineering, leasing, e-trading, branded delivery and more. For example, we’ve never really made enough of the fact that we can bolt our £5m warehouse onto a reseller to enhance their profile and punch, equally we’ve never made it clear enough that we can similarly attach our 20-strong marketing and design resource onto our resellers to help with critical marketing communications.

We’re excited about our Total Distribution proposition and are already adding new flavours – look out for our Training Academy in the near future, and give us a call if you would like us to meet with you personally to talk through ideas and opportunities. We’re here to help.”