Tata Communications has launched mobile LNS. The new service enables OTTs and cloud communications companies to open their communication ecosystem to telecommunication services such as voice calls and text messages, by assigning dedicated local numbers to their customers in countries of their choice. This allows the OTT’s customer’s contacts or employees in those countries to call and text the customer using a local number – significantly reducing the cost to the contact or employee. It also gives mobile operators a new revenue stream from leasing mobile phone numbers, offering growth opportunities to the entire mobile ecosystem.
Christian Michaud, Senior Vice President Product and Business Strategy, Global Voice Solutions at Tata Communications says, “OTTs and cloud communications companies need a better way to get local mobile numbers than by going operator-to-operator. Thanks to our relationships with over 1,600 service providers, mobile LNS enables cloud communication providers and mobile operators to enter new markets and scale quickly and efficiently. It also enables greater enhancement to apps or platforms, giving end-users better options and higher quality voice calls and SMS.”