Toshiba launches TG01

Toshiba Corporation has announced the new Toshiba TG01, a super-slim, highly powered, multimedia-focused, mobile device ideal for the consumer that demands high quality performance on the move – and raises the bar for mobile handsets. The Toshiba TG01 will be available across Europe in Summer 2009.

“I am thrilled to announce the launch of TG01 in Europe, the market that we position at the center of our Digital products strategy,” said Hisatsugu Nonaka, Corporate Senior Executive Vice President of Toshiba Corporation. “The TG01 is the future, a truly mobile device that satisfies consumer demands for total mobile connectivity, something most of today’s handsets fail to do. Our challenge was to provide an innovative product that goes beyond today’s needs to anticipate tomorrow’s capabilities. In creating the TG01, we’ve integrated the very best of our mobile and LCD technologies in an attractive, premium quality multimedia handset with internet access capabilities. TG01 represents Toshiba’s commitment to excellence in an exciting new category, and we look forward to launching it in the global market.

Featuring an enormous 4.1”1 Wide-VGA (800×480) touch-screen display, the TG01 comes with image tuning technology fostered from Toshiba’s LCD TV ”Regza”. Using advanced picture-definition technologies taken directly from the company’s acclaimed range of LCD TVs, the TG01’s delivers greater colour image control, ensuring that the display is bright and vivid, with pin-sharp processing for fast-moving video playback. Add support for a wide range of popular video formats and it’s clear the TG01 sets new standards for portable entertainment on a mobile device.

Toshiba’s TG01 is the world’s first mobile device with Qualcomm’s Snapdragon chipset. Snapdragon uses a custom processor design to deliver an industry leading combination of 1GHz computing and high-power efficiency. By offering processing performance, immersive multimedia, built-in GPS, and high-speed 3G connectivity integrated into a single chip, Snapdragon enables the TG01 to be a groundbreaking, super slim device that is immensely powerful.

”Toshiba’s TG01 device leverages Snapdragon’s unprecedented capabilities to deliver a truly innovative user experience with nearly twice the processing power, more advanced multimedia, and thinnest form factor compared to today’s smartphones.” said Steve Mollenkopf, executive vice president of Qualcomm. “We are pleased to be working with Toshiba to deliver Snapdragon in the TG01 to the industry, demonstrating how evolutions in wireless technology are redefining what it means to be mobile.”

“The next generation of mobile computing is being defined by the user experience and by new devices that offer fast processing, rich graphics and intuitive software,” said Dr. Paul E. Jacobs, chief executive officer of Qualcomm. ”The TG01 leverages Snapdragon’s unprecedented capabilities to take a leading role in this device category. We look forward to our continued collaborations with Toshiba in their efforts to deliver the most exciting mobile computing experience possible.”

Built around Windows Mobile, the TG01 lets you enjoy your favourite multimedia and web content as well as work efficiently. Featuring Internet Explorer Mobile, the TG01 delivers a mobile browsing experience on par with what you’d expect from a desktop computer, with support for even the most graphically rich web sites and the ability to easily complete web transactions, such as banking or social networking site updates. With Microsoft Office Outlook Mobile it’s also easy to manage your personal and professional email, as well as contacts and calendar.

“Windows phones bring customers closer to the people and information they care about, whether they are communicating by phone, email or through instant messaging,” said Andrew Lees, Senior Vice President, Mobile Communications Business at Microsoft Corp. “Toshiba’s TG01 embodies our principle of helping people get more done when they are mobile; we are pleased to help introduce their new mobile internet phone.”

The large touch-screen and Toshiba’s custom-built, three dimensional user interface provide users with easy-to-use navigation between different applications. Innovative gesture operations also make it easy to carry out everyday tasks without even touching the screen – a simple shake when the device is ringing, for instance, will automatically activate an incoming call, while an integrated tilt sensor allows users to switch between open applications just by tilting the device to the left or right. Also coupling with floating touch pod and zooming bar makes TG01’s one hand operation easier, and being 9.9mm1 thin makes sure it can fit into a slim pocket unnoticed – packing more technology into less space than before.

As a communications device, the TG01 also sets new benchmarks for others to follow. Providing users with access to a selection of social interaction platforms, including Windows Live Messenger, as well as connectivity to GSM/GPRS/EDGE and 3G HSPDA/HSUPA, and support for Bluetooth v2.0 and WiFi makes it easy and simple to keep in touch.

Integrated GPS and A-GPS technology allows the TG01 to double up as a fully-fledged satellite navigation system, providing clear and graphically rich information. The same graphical proficiency allows the TG01 to double up as a capable mobile gaming platform, with the high-resolution wide-screen display and touch-sensitive screen combining with an in-built G-sensor to provide high quality gaming on the move.

“The TG01 is quite simply the next step in cutting edge mobile technology that will enable us to deliver mobile content at unprecedented levels of speed and quality, and will help to firmly establish Toshiba in EMEA as a leading partner for Network Operators that want to deliver value-added services and convergence.” said Hidehito Koka, General Manager, Toshiba Mobile Communications Division, Europe.

Toshiba’s TG01 will be available in two colours, with consumers able to choose from a subtle deep black or a vivid white. Pricing and network availability will be confirmed at a later date.