From today, creators of Bambuser videos will have the opportunity to earn money through the integration of the micropayment platform Flattr. Viewers of their broadcasts can now “flattr” them by rewarding them with a micro-donation.
“For the first time, the work of Bambuser broadcasters can be supported by the wider digital community,” said Bambuser Executive Chairman Hans Eriksson. “This is a real breakthrough for content providers as admirers of their work can now financially reward them every month.”
Working in a similar way to the Facebook ‘Like’ button – but with a monetary value – registered Flattr users can support broadcasters by simply clicking onto the ‘Flattr’ button on the Bambuser site.
“Increasingly great content is being created by ordinary people, not big corporations,” said Linus Olsson, co-founder of Flattr. “Bloggers, podcasters and citizen journalists are among the biggest groups of Flattr users, and video is clearly on the uptrend. We’re thrilled Flattr can help the Bambuser community get easily rewarded for their work.”
The announcement has been warmly welcomed by a collection of bloggers and video websites.
Community blogger Mike Downes stated: “Flattr sounds like a welcome addition to reward people for their dedication and hard work. What a brilliant way to say ‘Thanks, I’ve enjoyed this’. I can’t wait to see the scheme in action.”