Most mobile games suck

Graeme Ferguson, Head of Content at Vodafone UK, used an industry newsletter to lambaste the mobile games business – too many games, too many “crap” games, too many irrelevant brand licences. As he points out, “According to industry analysts M:Metrics, the market for mobile games has peaked at around 5% of mobile users and only 20-30% of first-time mobile gamers go back again.”

The following two tabs change content below.