Vodafone Loves the Advantage

Advantage Cellular Communications has signed a direct distribution agreement with Vodafone UK enabling its B2B division, Advantage Business Solutions, to supply airtime connections directly to its business customers throughout the UK.

Advantage Business Solutions chief Frank Masson described the deal as a “major step forward and a perfect marriage”.

He said: “Advantage provides dedicated communications and IT solutions for the growing small to medium sized business sector. The SME market is on the verge of significant growth over the next two to three years and Advantage is ideally positioned to provide an enhanced choice to this sector by offering our customers cutting edge business solutions.”

A national team of experienced field based business consultants have been recruited all of whom have access to a comprehensive portfolio of products and services that enable the implementation of total business communication solutions to existing and new clients. The company has also increased the backroom staff responsible for customer service, telemarketing and finance, at the Advantage Business Solutions headquarters based in Preston, Lancashire.

“Advantage has presented an excellent business case and routes to market that demonstrate the attributes of a solid partner, capable of adding real value to our business. We look forward to a mutually beneficial working relationship.’’ commented Rob Sandford, Head of Indirect Sales, Vodafone UK

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