20:20 MOBILE Group is set to team up with e-solutions company, Tracktech, in a strategic partnership to offer eMERIT, Tracktech’s innovative secure credit card transaction solution to dealers, resellers and retailers.
eMERIT provides a 24/7 secure UK credit card payment processing facility via a Blackberry Smartphone device with a QWERTY keypad. The eMERIT solution will be available to existing 20:20 Mobile Group customers to resell via a simple web-based registration process which allows them to sign up and activate end users in minutes, providing on-line account management and support.
eMERIT will present a compelling opportunity to resellers to offer a genuine value-added service to millions of small tradesmen and businesses while providing an additional ongoing margin stream and improved customer loyalty, with generous ongoing monthly commissions for each user licence sold to end users, said James Browning, 20:20 Mobile Group’s UK managing director.
Browning commented: “We’re delighted to be working with Tracktech on providing this exciting and innovative new service. eMERIT is a glimpse of the future. It’s a fantastic application which offers business people a tangible benefit in extending their capability to securely transact sales in virtually any location via a Blackberry device and meets the high security standards demanded by banks today.
“And by delivering the service on a Blackberry device, it removes the need for additional spend on EPDQ hardware, ADSL lines or merchant agreements in addition to the obvious benefit of a mobile transaction solution,” added Browning.
There is no need for any pre-arranged merchant banking services or additional hardware; payments are processed straight through the device, making businesses more efficient and profitable. And the hassle-free solution is perfect for both small businesses and larger business enterprises, according to 20:20.
eMERIT is Mastercard point of sale terminal security approved with secure login via username, password and a unique user ID, as well as IMEI verification and uses advanced bank-approved transaction security. Crucially, eMERIT is the only mobile service of its kind to gain Mastercard’s approval for the compliance levels of its security.
Tim Corke, Tracktech’s marketing director, added: “I am really excited about the strategic alliance with 20:20 Mobile Group. It is a great marriage of our company’s award winning eMERIT solution, backed by the resources of the UK’s best distributor of mobile products to take our solution to market and delivering a massive business advantage to a wide range of end users.”
eMERIT is initially being offered to dealers in the UK with a view to later rolling out in other EU countries.