Murder, mystery and intrigue were the order of the evening as Daisy re-launched its proposition to channel partners.
Dressed in full regalia, partners enjoyed a ‘who dunnit’ style event while finding out about the refreshed programme which promises improved commercials, complemented by dedicated support and resources.
A Daisy Business Partner Welcome Pack containing useful guides, data sheets and a CD packed full of resources will be sent out in November to all active partners and a new online marketing portal will be launched in early 2011.
Indirect Channel Marketing Manager Annette Brown: “A lot of work has gone in to this proposition and we hope it will provide partners with the right level of support to drive their businesses forward in the future.
“The murder mystery evening was a great ice breaker and meant partners had fun while taking in the serious aspect behind the event.”
Head of Indirect Sales Chris Burney added: “The channel is very important to us as a Group; it was our bread and butter as Daisy Communications and still remains a vital aspect of the business today.
“We have taken time to listen to what our partners want and hope they will be impressed by what is on the table for them.
“And we hope they fair better at bringing in new sales than they did at guessing the killer at the murder mystery evening!”