The Carphone Warehouse and Research In Motion (RIM) have announced a strategic relationship to offer the latest range of BlackBerry smartphones directly through its network of The Carphone Warehouse outlets located throughout the UK and online.
Launching across the UK’s 780 stores, The Carphone Warehouse is the only supplier to sell the BlackBerry solution with activations available on three networks: O2, Orange, and T-Mobile.
With immediate effect, The Carphone Warehouse will stock the BlackBerry Curve, the BlackBerry 8800, and the BlackBerry Pearl smartphones.
Charmaine Eggberry, Vice President and Managing Director, EMEA at Research In Motion said: “We are very pleased to be offering a range of the popular and proven BlackBerry smartphones directly to customers through The Carphone Warehouse. Each BlackBerry smartphone offers users the freedom and connectivity of an all-in-one mobile handset with phone, email, web browser, media player and organizer along with access to thousands of applications for work and life.”
Andrew Harrison, UK Chief Executive, The Carphone Warehouse said: “We are extremely excited about this relationship, which we believe will take BlackBerry smartphones beyond the boardroom and into the handbag. The Carphone Warehouse is the world largest consumer retailer of mobile phones and through this partnership we aim to bring the benefits of BlackBerry smartphones to all.”