Enterprising chaps in the Swyx marketing team have moved quickly to put the boot in for Zultys, the US based IP PBX vendor facing an uncertain future due to financial problems.
Anyone typing Zultys into the Google search engine will be met with a listing topped by a link saying ‘Who will support you now? Time to join a market leader’, and a click through to the swyx.com web site.
“That don’t come cheap.” Said one Google advertiser we spoke to who added, “but I like their style and their speed out of the blocks is impressive.”
Clarification as to the exact status of Zultys is still not clear; whilst company founder Iain Milnes says all offices are still open for business, disaffected laid off workers say the company has ceased trading.