Ingram Micro U.K. & Ireland has launched Marketing As A Service (MAAS). Ingram Micro are taking various steps to launch new platforms to appeal and enable. MAAS opens up new and exciting opportunities for Ingram Micro to engage and nurture channel partners even further.
“Everything is conveniently packaged and ordered online, MAAS brings together all the digital marketing essentials you need to promote your business and support direct sales acitivities.”
Services include; website development, social engagement, digital brochure and direct mail, brand assessment, PPC strategy, marketing workshops, data discovery, bespoke events and more.
All initatives are conventially packaged and can be ordered online through the MAAS portal. Channel partners can pay for digital marketing services in two ways; through your Ingram Micro Marketing fund, or directly.
“Focus marketing resource. Control spend. Increase digital expertise. It is all part of our longer term strategy and committment to helping channel partners compete and grow in a digital world. We are positive that our new MAAS initiative will be well received by our channel partners and hope that it is utilised and grows with adoption.” Commented Maria Jackson, Director of Marketing at Ingram Micro.
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