MZA Report Decrease in SME PBX Sales

The latest set of figures from analyst MZA show that extensions in the UK PBX/IP PBX market grew 6% in Q3 2006, while systems fell 2% compared to the same period last year.

MZA note that the enterprise sector has once again driven the quarter with increases across all large size segments. The above 100 extensions category displayed a 24% year-on-year rise, and now represents 47% of total extensions compared to 40% in Q3 2005.

On the contrary, and a cause for concern to the channel, the below 100 extensions market displayed an annual decrease of 6%. The 31-50 extensions market retracted the most, whereas the Micro PBX and Other 2-10 extensions segments were the only categories not to decline this quarter as new products gain traction.

MZA say that last year’s peak in sub 100 volume in Q3 2005 has influenced the 6% year-on-year decrease displayed in Q3 2006 in extensions (2% drop in systems) and that further growth of this part of the market is expected in Q4 and moving through into 2007.

Martin Hatcher, Chairman of Distributor MTV Telecom says they are surprised by the suggestion by MZA that there has been a drop in the sub-100 extension PBX arena. “This is not the first time that our sales figures and sales profile have been in variance with MZA. Certainly within the period concerned we have seen continued growth with TDM/Panasonic and seen very substantial growth with Alcatel in that space whilst IP Office continues to track on expectation.”

BT continues to lead the supplier market with 26% of total extensions, improving its market share registered in the same period last year by 4%. Nortel then head the manufacturers, followed by Avaya and Cisco Systems. Little separates Panasonic and Siemens this quarter, each claiming 10% shares of UK extensions shipped.

Panasonic is at the forefront of the Q3 2006 manufacturers market for less than 100 extensions, accounting for a 17% share. Avaya is in second place and Nortel comes next. Particularly good performances came from Siemens and Samsung. Samsung joined Lake Communications with a 7% share of the SMB sector this quarter.

The success displayed by the 1001+ extensions segment has further stimulated the high-end market which is being led by BT and Nortel in terms of supplier and manufacturer shares. Cisco Systems and Avaya follow in the manufacturers’ table for more than 100 extensions, while Siemens and Mitel both register 10% shares. Alcatel has notably gained pace in the above 100 extensions market, increasing its market share to 4% from 2% in Q3 2005.

In terms of systems shipped by manufacturers in the total Q3 2006 UK PBX/IP PBX market, Panasonic is in pole position followed by Lake Communications.

The number of IP extensions shipped in Q3 2006 continues year-on-year growth and represents 28% of extensions compared to 22% in Q3 2005. This equates to a 35% annual increase in volume. The IP extensions market continues to be lead by Cisco Systems and Mitel. Siemens, Avaya and Nortel follow respectively in terms of manufacturer shares of IP extensions this quarter.

14% of extensions were IP in the sub 100 market compared to 10% in the same period last year. The lion’s share continues to be held by Mitel at this lower end of the spectrum.

IP extensions represented 45% of extensions in the market for more than 100 extensions, up from 41% in Q3 2005 with Cisco Systems remaining dominant.

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