Held in partnership with leading hosted communications and Software as a Service (SaaS) specialist SIPCOM, resellers discovered how to unlock growing market opportunities especially surrounding Unified Communications – capitalising on Lync’s built-in PBX or Enterprise Voice functionality, such as PBX call control, voicemail and routing options.
The day-long event is being hailed a resounding success with Nimans planning repeat exercises throughout the year. Its own Manchester HQ will host the next interactive workshop as part of a ‘Spring offensive’.
Nimans’ Head of Networks, Mark Curtis-Wood, said the event, at Microsoft’s Cardinal Place, attracted a mixture of novice and experienced resellers.
“Sales, understanding the opportunity, why it should be added to their portfolio and the value adds around Lync, highlighting its Enterprise Voice capabilities for example, were all on the agenda,” he explained. “It was part of a thorough overview that also included technical information.”
Nimans’ new ‘On boarding Process’ about how to sell Microsoft Lync was also launched; a comprehensive step-by step guide spanning commercials, tech support and set-up.
Curtis-Wood continued: “We joined forces with SIPCOM last year – one of Microsoft’s key service providers across North America and EMEA. This enables our customers to access a powerful network - stretching around the world - to take advantage of hosted unified communications and capitalise on the huge revenue potential that exists, especially around relatively new technologies such as Microsoft Lync. SIPCOM has a reputation as leaders in their field which enables dealers to compete on any level, whatever size of customers they have - from the simplest requirements to the most sophisticated. We believe that every company, big or small, should be able to benefit from the latest communications technology and SIPCOM shares this vision. Ultimately it’s about helping our resellers be better positioned to capture new revenue streams, both now and in the future.”