Nimans is shouting loudly about margin-rich public address opportunities after making a significant new internal appointment. James Burns says demand for the easy-to-install technology remains very healthy, fuelled by the ability to use the service as an application over IP networks.
“Many businesses still have problems with communication. A major issue is how to contact someone when they are away from their desk,” says Burns who has become Head of Category, (Headsets, Public Address, Fax and Radio) – combining new areas of focus with his previous headset-only duties.
“There’s great potential in these areas of business. Public address for example represents an easy and cost effective way forward. From a dealer’s point of view it’s easy to sell and easy to expand – ideally suited to a vast range of sites, from warehouses and offices to hospitals, schools and car showrooms.”
Nimans works with many leading brands, notably Valcom, Eagle, TOA and Adastra, providing a complete array of solutions – from speakers and microphones to central pre-amps and mixer amplifiers.
Burns says Valcom Public Address systems represent an ideal opportunity for dealers to maximise their margins as they can easily be added to existing telephone systems.
“There remains healthy demand for public address systems which allow businesses to pinpoint staff efficiently and effectively. Valcom equipment is designed to be easy to sell and expand; featuring innovative technology such as talkback’ where an announcement can be answered directly by talking at the speaker.”
He concluded: “The ability to also now incorporate public address as an application through existing IP networks represents another significant step forward. There’s a world of different solutions and sales opportunities out there.”