The campaign has been designed to encourage Aastra resellers to grow and develop sales of the IntelliGate IP PBX range including the latest IntelliGate 6.6 release which reduces the cost of VoIP by up to 70% and provides CTI and voice mail as standard features. Those resellers that achieve the set targets will be flown to Grindelwald in Switzerland to enjoy one week in the classical and beautiful mountain resort high up in the Bernese Alps underneath the North face of the Eiger.
This is now the eighth ski incentive campaign run by Aastra. Michael Calvert, general manager for Aastra in the UK says, '”The introduction of the incentive scheme has been timed to coincide with the launch of IntelliGate version 6.6 which allows our resellers to target businesses of all sizes and enter new vertical markets, whilst also enabling upgrades for existing customers. This has been a very successful incentive campaign for Aastra in the past. It brings together the top performing resellers in a relaxing, active, competitive and fun environment where new relationships can be developed and existing ones can be strengthened.'”