Gigamon today announced the launch of the Gigamon Partner Programme, a worldwide channel programme that rewards and enables Value Added Reseller (VAR) partners. Key new programme features include a range of incentives and financial benefits, sales and technical certifications, sales enablement tools and access to marketing resources.
“Our channel partners are a valued extension of our Gigamon sales force,” said Gigamon CEO Paul Hooper. “As our market continues to develop, our enhanced VAR Partner Programme will enable participating channel partners to leverage Gigamon’s differentiated technology with existing and future customers to support their evolution to the next generation business infrastructure.”
The new Gigamon Partner Programme includes:
Channel Enablement – The Gigamon Partner Programme is designed to equip partners for success. Gigamon provides its partners with solutions to help drive incremental revenue through comprehensive pre- and post-sales training certifications as well as marketing, sales and technical tools that help drive success in competitive situations.
Channel Development – The Gigamon Partner Programme is designed around a highly channel centric sales model. Joint business planning is at the heart of the partnership development model, supported by Gigamon’s worldwide Inside and Field-based sales teams. In addition, support is provided for joint marketing initiatives, including lead generation and market awareness programmes.
Channel Rewards – Gigamon Partner Programme members that demonstrate a strong commitment to Gigamon will receive generous benefits designed both to accelerate future revenue growth and reward current success.
“Partners are key to establishing scale and vital to Gigamon’s operations,” added Gigamon Vice President of Worldwide Channel Sales, Scott Sullivan. “We’ve been listening to our partners and have evolved our programme as an expression of our ongoing commitment to their success. We will continue to enhance the programme to provide partners with access to our expertise and new opportunities in this high growth market.”