LG signs Kelly Brook as face of LG Optimus One

LG Electronics (LG) has announced that it has partnered with Kelly Brook, UK model and TV personality, to be the face of the LG Optimus One handset, the affordable new smartphone from the company’s Optimus series of smart devices.

With her hectic routine that demands staying in touch on the go, LG chose to partner with Kelly Brook as her lifestyle makes her an ideal ambassador for the LG Optimus One. The sleek and modern look of the handset also fits perfectly with Kelly’s glamorous image.

Brook commented: “The LG Optimus One really is the perfect accessory, not only for its stylish looks but it also has loads of clever features that suit my lifestyle and let me find out just about everything. It allows me to stay in touch with my friends and family on the go, wherever I may be. I love being able to share my photos instantly and having recently joined Twitter the phone is also a great tool for tweeting to my fans.”

Alex Windle, head of marketing at LG’s Mobile Division, said: “We are delighted to have Kelly Brook on board as the face of our new LG Optimus One smartphone. The phone represents the smart choice for anyone who has to maintain a busy lifestyle and Kelly really embodies that. It is accessible and affordable with many apps to entertain and plan your life. The device also runs on Android 2.2, which offers lots of great new features such as the innovative Google Mobile services.”

The new LG Optimus One handset is easy-to-use and delivers the ultimate in a smartphone experience. The handset aims to make hectic lifestyles a little bit easier, with information on pretty much anything available at the touch of a button.

The LG Optimus One offers users the latest Google Mobile services available on the brand new Android 2.2 (Froyo) platform. This enhanced user experience allows for two to three times faster internet browsing, web-page loading, application pop-ups and multitasking.

The LG Optimus One was launched earlier in November, with a celebrity party in The Penthouse, Leicester Square, which Kelly Brook attended in a stunning black Zac Posen dress.

The LG Optimus One is available starting at £20 per month on contract, and is available on the following operators: T-Mobile, 3, Carphone Warehouse and Orange.