Mobile TV gets analog boost with Telegent release

First analog mobile TV solution to integrate broadcast television with data-delivered entertainment, with internal antenna that streamlines handset design

Telegent Systems, the mobile TV company, has introduced its fifth generation TLG12xx family of analog mobile TV receivers, along with the industry’s first integrated internal antenna and entertainment services platform.

These innovations redefine the mobile TV experience by enabling more attractive, easier to use handset designs and by delivering more entertainment options through the integration of broadcast TV with video streaming, mobile content, social networking and games in a common navigation framework.

Telegent’s internal antenna design offers a more aesthetically pleasing and reliable solution to handset brands and consumers and eliminates the risk of returns caused by antenna breakage, interference or user handling error. The solution delivers equivalent or better reception quality than a whip antenna in both UHF and VHF bands through integration with on-chip circuitry for automated sensitivity optimization. The reference design enables printed circuit board manufactures to support both internal and whip antenna options with a common board.

“Telegent’s internal antenna solution can expand the market for mobile TV in the same way the headset antenna accelerated uptake of mobile FM,” said Ford Tamer, Telegent’s chief executive officer.

Telegent’s entertainment services platform integrates live broadcast TV with data-delivered content and services in a familiar channel navigation experience that makes it easy for consumers to discover and consume other types of mobile entertainment.

Because consumers access the TV application with high frequency and often directly from a TV button on the keypad, the entertainment services platform is a valuable mechanism for engaging consumers. The platform provides entertainment options in locations with poor television reception, addressing manufacturer concerns about global variability in broadcast TV signal strength. Telegent has developed partnerships globally with local advertisers and entertainment partners to support the platform.

Added Tamer: “Telegent’s Entertainment Services Platform expands the entertainment options for the consumer and enables handset brands, operators, advertisers and mobile entertainment solution providers to engage in ongoing consumer interaction post-sale.”

For manufacturers, Telegent claimed its mobile TV platform offers market differentiation in handset design and video quality, while delivering the lowest power consumption, footprint and system cost in the market today.