High-street fashion brand, Oasis is the latest retailer to install Quail Digital’s lightweight headset communication system in its flagship store on Argyll Street, London and its Westfield Stratford City store.
The QD Retail system was specified and supplied by Intrepid Security Solutions. It is being used by staff across both stores for general operational activities, including assisting shoppers in fitting rooms, to improve the speed and efficiency of response to customer requests. The latest installation complements the brand’s introduction of digital technology within its stores, further enhancing customers’ overall shopping experience and delivering a more personalised service.
“The Argyll Street and Westfield Stratford City are prime site stores and as such are very busy,” comments Darren Mudie technical director, Intrepid Security Solutions. “Quail’s ‘always on’ duplex system means that staff across departments can communicate instantly, ensuring stock is replenished and customer requests are responded to even more swiftly.”
The Argyll Street store has 5,100 sq. ft. of trading space, positioned over two floors, making the wireless system particularly advantageous, facilitating communication to all areas. The base station for the headsets is positioned between the two floors, allowing optimum performance and coverage in the back of house basement areas.
Walkie-talkies are the main alternative to Quail Digital’s wireless headset system. Tom Downes, CEO of Quail Digital says: “Radios are cumbersome with poor audio quality. Quail headsets are light, comfortable and allow immediate, discreet interaction – they look professional too. It’s ideal for team communication and improving customer service levels in high profile stores.”