Our 2012 Readership Study (June 2012) confirmed our belief that whilst digital technology offers new and exciting ways to consume media, the Channel at large still want, first and foremost, to receive their monthly issue in printed form.
“I think it is generational and will change as the younger generation, raised with an IPad or mobile in hand emerge and run our industry, but for now print is far from dead” says Miles Bossom, Publisher.
Continuing, “We have always been at the forefront of media technology and have some really exciting plans for 2013 which will take our offering to a whole new level, but we believe that you should offer clients what they want whenever possible. Many publishers are reducing print runs in order to save money and make up the short fall from diminishing advertising revenues. We are committed to a cross platform approach in supplying the best media content to our audience”.
Comms Business is distributed for FREE to qualifying individuals in print, digital or both formats ahead of the competition every month. Supported by our leading website which carries more daily news than any of our rivals we really do offer you a one stop shop!
Key Facts – ABC Audit Jan-Dec 2012
21,333 total net circulation of audit issue – an increase of 10% year on year
18,077 average per issue (total) – an increase of 16% year on year
15,250 average per issue (print) – an increase of 1% year on year
2,827 average per issue (digital) – an increase of 69% year on year
For further information please contact our sales team on 01892 538348. To download a copy of our ABC Certificate visit http://www.abc.org.uk/