Giacom and Sky Business Wholesale announced the first phase of Sky Business Wholesale Broadband’s launch at a partner event held at Sky Studios this week.
Initially available to Giacom’s partner network, the solution addresses some of the most common challenges faced during broadband migrations, providing a hassle-free, efficient experience that benefits both partners and their end customers.
Unlike traditional broadband migrations that require engineer visits and hardware replacements, Giacom’s Easy Switching eliminates these steps and is available with Sky Business Wholesale broadband. With remote router authentication, there is no need for reconfiguration or new equipment. This approach dramatically reduces downtime, with trials showing transition times of between 30 seconds to three minutes, minimising disruption for customers and significantly lowering operational costs for resellers.
This solution will use Sky’s network capabilities, including 100Gb capability, 55Tbps backhaul capacity, 2,800 Ethernet-enabled exchanges and 24/7 in-house management. The network’s infrastructure ensures reliability and scalability, with the ability to handle mass migrations as the UK transitions to all-IP. Partners will receive a streamlined product set, managed end-to-end by Sky Business Wholesale, including routing and IP addressing, all designed to enhance efficiency and support future growth.
The product will be available through Giacom’s Cloud Market portal and is supported by a self-service order journey, simplifying how partners order and provision broadband for their customers. Partners will be able to check availability, manage inflight orders, modify care levels, and even run diagnostics such as line tests and outage checks, all from a single platform. Additionally, Giacom’s All-IP Managed Service (AIMS) provides partners with tailored migration plans, base analysis and order management, ensuring a smooth transition.
Damian Saunders, managing director of Sky Business Wholesale, said, “Sky Business Wholesale broadband is an innovative solution for resellers and MSPs. By combining Sky’s high-performance network with Giacom’s trusted relationships in the wholesale market, we’ve created a solution that simplifies mass migrations, reduces costs for partners and delivers an exceptional customer experience. This builds on the strengths of our existing partnership with Giacom and we look forward to expanding our portfolio together.”
Dale Parkinson, managing director – connectivity, Giacom, said, “This is a game-changing product for all-IP transformation and new fibre connections from legacy assets, as well as for the future of strategic connectivity in the UK. What sets this solution apart is its ability to transform legacy connections more effectively, quickly, and with less disruption for end users than anything else in the industry. It’s faster, more cost-effective, and provides our partners with a significant differentiator when competing for new business.”