Microsoft’s head of technology for partners, James Akrigg, delivered a keynote speech offering a preview of new and yet-to-be released products to delegates, as representatives from across the region filled the centre to capacity in order to discuss the latest emerging trends.
Attendees also had the opportunity to receive advice and hands-on demonstrations of the latest devices and software from experts representing leading industry suppliers, including Microsoft, Dell, Symantec, Citrix and Metronet (UK).
Andrew Burgess, managing director, JMC IT, said: “We were thrilled by the high level of interest in the event, which was created in response to business’ demand for a more strategic approach to IT. It has proven so popular with the region’s professionals that we had to introduce a waiting list and we have already had many register interest in coming to next year’s ITSB. The high level of interest just goes to show how vital IT strategy is to businesses in the North West.
“Increased technological integration and mobility in the home is leading to rising expectations of what business IT systems should be capable of. As the line between home, mobile and office work blurs, the scope for reducing operating costs, increasing efficiency and improving working conditions is immeasurable. The powerful new approaches presented at ITSB can support the trend towards the convenience of remote, flexible working and many of the delegates we spoke to are keen to include this in their future strategy.”
James Akrigg, head of technology for partners at Microsoft, expanded on the theme of remote working. He said: “Faster delivery of information allows people to respond more quickly to business needs. My office is now an internet connection; I have the freedom to no longer be tied to the office, yet still be connected to the organisation.” A shift towards this model is, he explained, not just a technological transformation, but a fundamental reimagining of the business.