Attendees benefited from a combination of product applications and sales positioning, aimed at sales and presales personnel from within the Business Partner community. A combination of presentations and hands-on equipment and application sessions, the workshop allowed for plenty of interaction between resellers, ScanSource employees and Avaya representatives.
“The workshop gave attendees the chance to share experiences, which was highly beneficial,” said Jim Robertson, Business Development Director, ScanSource Communications Europe. “One of the key advantages we provide as a distributor is that we can bring people together and empower the channel through pooling of knowledge.”
The workshop was so popular that ScanSource has scheduled additional dates to meet reseller demand. Information on the upcoming workshops can be found on the ScanSource Communications Europe website at www.scansourcecommunications.eu.