Excalibur Communications has become the first organisation to sign up for Swindon Town FC’s brand new Red & White Executive Business Club, which is designed to help promote local companies, as well as create networking and partnership opportunities for them.
Long-standing supporters of Swindon Town FC, including the back of shirt sponsors in 2014/15, Excalibur has also been the club’s official IT and Communications partner since 2013, providing managed services for both mobiles and IT.
“We like to support local sport and community projects wherever possible”, said Emma Carter, Sales and Marketing Director at Excalibur – and with Swindon Town’s large network, the new Red & White Executive Business Club is a great way of bringing companies together to support the club and also make some new contacts. It’s a win-win”.
As well as the sponsorship of the back of the club’s shirt and the sponsor of former manager Paolo Di Canio, Excalibur has also supported Swindon Town FC on various ticket initiatives, including ‘Fill the Stand’, and the Pro Red Scheme for junior football.
In addition to over 180,000 people entering the County Ground per season, Swindon Town’s database is already in excess of 70,000, with a further 280,000 unique website visitors per month. The Club also has close to 80,000 likes and followers on Facebook and Twitter.
Carter added: “Joining the Red & White Executive Business Club provides numerous marketing and networking opportunities at the County Ground, which is a great venue to bring customers and business associates. We’re proud to support the team and wish them luck for the season ahead”.
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